Statistics

Marketingový specialista

For a successful and dynamic company operating in Automotive Retail in Karlovy Vary, we are looking for a Marketing Specialist whose ideas and activities will help attract new customers and support the company’s growth.

Location

Karlovy Vary

Job Type

Full-time

Field

Media, Marketing & Advertising

Role

Job Description

  • Planning and execution of marketing campaigns, including their evaluation
  • Content creation for the company website and CMS management
  • Social media management (Instagram, Facebook, LinkedIn, YouTube) and video production
  • Collaboration with graphic designers and copywriters on marketing materials
  • Coordination with agencies on content creation (PPC campaigns, videos, graphic outputs)
  • Communication with company partners, especially athletes, and securing materials for marketing purposes
  • Preparation and control of online and print marketing outputs (brochures, social media, ads) in line with company strategy
  • Newsletter campaign management
  • Coordination of marketing activities in preparation and execution of company events
  • Independent planning, management, and leadership of assigned marketing projects and campaigns
  • Participation in online campaigns of individual brands represented by the company
  • Ensuring consistent visual communication of the represented brands
  • Management of the marketing budget dedicated to specific activities
  • Communication with key business and strategic partners, as well as media
  • Monitoring and evaluating results of sales and marketing activities, and implementing changes to optimize strategies and campaigns
  • Preparation of marketing materials and coordination of delivery by selected agencies (brochures, product sheets, presentations, emails, websites)
  • Content creation including articles, blogs, case studies, and customer references
  • Community management
  • Monitoring and evaluating the performance and ROI of marketing campaigns
  • Tracking trends and competition, conducting target market analyses

Qualification

Candidate Requirements

  • Minimum 2 years of experience in a similar position
  • Completed secondary/university education in marketing, business, economics, or related field
  • Strong communication skills and ability to organize tasks effectively, including setting priorities, deadlines, and budgets
  • Proactive approach to problem-solving and willingness to learn new things
  • Analytical thinking: ability to work with data, analyze, and propose improvements
  • Creativity, proactivity, and ability to work independently: we are looking for someone who brings new ideas and is not afraid to implement them
  • Ability to react quickly to changes and adapt to the given situation
  • Practical experience in marketing
  • Excellent communication and presentation skills

First Step

Interested
in this role?

Send us your CV via the contact form. If you meet the requirements, we will reach out with next steps. Confidentiality and a personal approach are guaranteed.

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